Apple released two more videos; This time the ads are theirs Apple Intelligence.

Artificial intelligence features that are much talked about and expected to come with Cupertino iPhone 16 (but it didn’t happen) star of the movies “Change your tone” and “Catch up quickly” according to the title of the videos.

Both ads focus on Apple’s Mac computers, but use your imagination to see how these stories could translate to the iPhone or iPad.

The common denominator of the “Change your tone” and “Catch up quickly” stories is that the story takes place in the workplace.

“Change Your Tone” is a 68-second clip in which we meet this balding, glasses-wearing office worker with an absurd mustache and the obligatory soft sweater. When he reaches the climax of the day, that is, when he goes to the refrigerator to buy yoghurt, he is suddenly thrown into the abyss of negative emotions. Yogurt will be gone. Again.

Our hero apparently has the impulse control of a three-year-old, but he knows full well that he won’t be welcome if he explodes in the middle of the living room. So, instead of trying a de-escalation technique to calm himself down and possibly talk to the person who stole his yogurt, he sits down at his computer.

Our hero writes a letter.

An angry letter, to say the least. His lip is trembling, his eyes are almost watering, he is shaking with righteous anger. He wishes the worst for the yogurt thief. It says IN CAPS LOCK which shows that he is really angry.

Then our short friend suddenly sees a teddy bear with a “Find Your Kindness” t-shirt on. He experiences another midday catharsis, so instead of sending the message to all his colleagues, he rewrites the letter in a friendly tone. Apple Intelligence.

The sun is shining, the world is changing, a female co-worker comes to his desk and returns him the stolen yogurt. Because he was impressed by her beautiful words.

This is great. The crime rate drops to zero. just use it Apple Intelligence.

The other video is called “Catch up quickly” and that’s what I’m thinking of doing here.

Our hero is in an important company meeting, but he’s not paying any attention. Naturally, his boss asks him a question related to the topic under discussion. It’s obvious he has nothing to say. He can’t tell up from down.

So he’s lying. When his boss asks him to brief everyone at the table on “perspectives,” he agrees.

Long story short, he uses Apple Intelligence To summarize the documents discussed. He’s getting back on track.

So remember guys, you don’t have to read, you don’t have to pay attention, or you don’t have to dig deep. You can sum it all up and use your free time to be as sluggish as you want. At the end of the day, you will get promoted. Just like in movies or Big Tech commercial clips.