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Gen Z leads the ‘sober enthusiast’ movement around alcohol, but reports a rise in drug use
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Gen Z leads the ‘sober enthusiast’ movement around alcohol, but reports a rise in drug use

HOUSTONnew research demonstrations generation Z With young adults increasingly choosing to stay away from alcohol, they are on track to become the most sober generation around alcohol.

Health concerns are a major motivator behind Gen Z’s shift away from drinking, as they are less interested in binge drinking than Millennials, Gen Xers and baby boomers.

This trend has placed Gen Z at the forefront of the “sober enthusiast” movement, which encourages reducing or eliminating alcohol consumption.

But studies also reveal increasing levels. marijuanaThe use of psychedelics and nicotine among Generation Z creates a complex picture of the generation’s approach to substances.

Health-Focused Sobriety

Generation Z’s declining interest in alcohol stems from health concerns and the preference for “mindful drinking.”

According to AddictionResource.net, research shows that one in three young adults chooses not to drink for health reasons, while others say they choose not to drink because of cost savings. dependence concerns and the perception that sobriety increases social status.

Additionally, marijuana use has also increased as some view marijuana as a “safer” alternative to alcohol. Vaping has also tripled among teens and young adults in recent years, complicating Gen Z’s overall sobriety profile.

“Sober Curious” Movement Gains Speed

Generation Z has popularized the “sober enthusiast” movement, reflecting the shift towards reducing or eliminating alcohol use.

Data shows that 34% of Gen Zers are actively reducing their alcohol intake, while 24% do not drink at all.

The movement’s reach is clear: One in four Americans now recognizes the term “sober enthusiast,” and social media is also contributing to its growth.

The Rise of Sober Bars

Alcoholic bars are gaining traction across the country in response to Generation Z’s interest in alcohol alternatives.

These “sober bars” specialize in non-alcoholic beverages such as cocktails and non-alcoholic beer that highlight craft and flavor.

Nearly half of young Americans say they’re interested in visiting sober bars, while nearly 40% would like to see lower- or no-alcohol options available.

Health Benefits of Staying Sober

Gen Z’s lower alcohol consumption may provide lifelong mental and physical health benefits. Research shows that quitting alcohol can improve mood, self-esteem, and cognitive function. Health experts also point to benefits such as better sleep and healthier skin, along with a reduced risk of cancer, heart disease and liver damage.

Substance Use Environment of Generation Z

Generation Z’s approach to alcohol is quite different from older generations.

Only 30% of Gen Zers report drinking once a week, compared to 58% of baby boomers.

While millennials are starting the trend of reducing alcohol use, Gen Z seems to be taking it even further; many choose sobriety or abstain from alcohol altogether.

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